Design Thinking Process - Empathize, Define, Ideate, Prototype, Test

Design Thinking is a creative problem-solving approach that encourages the use of deep dive interviewing (ethnographic research, if you like fancy terms) to understand the problem through the eyes of the customer.

 

By reframing the problem, the designers purposely place themselves in the shoes of the customers and employ empathy to create better and more human-centered products, services, and processes.

 

In my experience, Design Thinking helps people to reach their fullest potential be apply empathy to understand who they are serving, and how best to exceed that person’s needs.

A common framework for applying Design Thinking to solve a problem is use of a Design Sprint. The Design Sprint seeks to solve big problems in a rapid fashion, over a week’s timeline.

Be sure to check out the overview video of what a Design Sprint is.

A Design Sprint is a 5-day event that uses Design Thinkinging to creatively solve complex problems.

Nerdy design thinking tools and templates galore...

Project Team Charter Canvas

Team Canvas

Get everyone on the same page. Whether it is a project team or a committee, everyone needs to know what the goal is and why the work is important

Customer Journey Map

View your processes through the eyes of your customers to better understand their experiences.

Interviewing for empathy

Deep Dive Interview

Deep Dive Interviewing engages customers in conversation and storytelling to get to the heart of the customer's experience.

Fly on the Wall Observation

Exercise the power of observation to understand how operators and customers interact.

Empathy Mapping

Get everyone on the same page. Whether it is a project team or a committee, everyone needs to know what the goal is and why the work is important

Customer Personas

View your processes through the eyes of your customers to better understand their experiences.

User Needs Statement

User Needs Statement

The User Needs Statement is an actionable problem statement that summarizes who the user is, what the user’s specific needs is, and why that needs is important.

How Might We Statement

How Might We Statement

The How Might We (HMW) questions are short challenge questions that are representative of the user’s needs.

We are excited about the opportunity to partner. Check out our list of game change services.

Green Dot Mission, Vision, and Values

Service Offerings

For a list of the services that the Green Dot Group provides, please reference the attached Service Offerings List.

If you don’t see something you are looking for, please reach out to us.

 

Want to learn more about more about process improvement tools and templates, then click here.

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